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Zedgad vs Metricool

Metricool combines analytics, planning, and publishing. Zedgad focuses on publishing and automation. Choose based on what you need every week.

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If reporting is half your job, Metricool fits. If publishing is the whole job, a focused tool is simpler.

Analytics versus distribution

Metricool is known for its analytics and reporting alongside a content planner. It is popular with social media managers who report to clients.

Zedgad does not include analytics. It handles getting content out, from the dashboard or automatically from your site or app, and logs every publish result.

Pricing

Metricool is priced by number of brands, with a free plan for 1 brand and paid plans from $25 a month.

Zedgad is priced by number of projects, from $9 a month for 1 project to $99 for unlimited, with unlimited posts. X publishing is an add-on.

Which one to choose

Choose Metricool if you need built-in analytics, client reports, or competitor tracking.

Choose zedgad if you need content to publish automatically from WordPress or your own app, or you want a lower price for publishing only.

Key takeaway

Metricool is for publishing plus reporting; zedgad is for publishing plus automation.

Pricing snapshot

Metricool pricing at a glance.

Verify current pricing ↗

Checked 7 October 2026. Prices and limits can change by billing cycle, currency, account count, or region, so confirm on the official page before you buy.

Zedgad$9–$99/monthStarter, Pro, Business, and Agency plans; unlimited posts; X publishing add-on; 14-day trial

Free$0/mo1 brand; up to 20 scheduled posts/month

StarterFrom $25/moUp to 10 brands; unlimited content publishing

AdvancedFrom $67/moUp to 50 brands; team management and approvals

CustomContact salesCustom brands and white-label options

Practical workflow

From source to published result.

List your channels

Count the accounts you post to and where your content starts today.

Price both tools

Compare the cost for your channel, user, and brand count using each official pricing page.

Run a real trial

Use the 14-day zedgad trial to publish a week of real posts and compare the effort.

Questions

Before you publish.

Can I use zedgad and Metricool together?

Yes. Some teams publish through zedgad and use a separate tool for analytics.

Does zedgad have a free plan?

No, but every plan has a 14-day free trial.

Does zedgad support multiple brands?

Yes. Each brand gets its own project. Business includes 20 projects and Agency is unlimited.

Create once. Publish everywhere.

Make your next post go further.

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