These tools solve different-sized problems. The right choice depends on whether you need a suite or a publishing pipeline.
Scope
Hootsuite covers scheduling, a social inbox, analytics, approvals, and enterprise team workflows. It is designed for organisations with dedicated social media staff.
Zedgad covers publishing: compose, schedule, automate from your site or app, and log every result. It does not include a social inbox or analytics dashboard.
Pricing
Hootsuite plans start from $99 per user per month, and rise for more accounts, workflows, and approvals.
Zedgad plans run from $9 to $99 per month in total, priced by number of projects with unlimited posts. X publishing is a separate add-on.
Which one to choose
Choose Hootsuite if you need social listening, a shared inbox, advanced approvals, or enterprise reporting in one place.
Choose zedgad if your main job is getting content published across channels reliably, especially if it should happen automatically when your website or app publishes something new.
Key takeaway
Hootsuite is a suite for social teams; zedgad is a publishing pipeline for everyone else.